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Essay text:
Here, too, a new management strategy and tactics have been hailed. But the Immelt Paradox also applies to Microsoft - and Cisco, Coca-Cola, Disney, Du Pont, IBM, JP Morgan Chase, Oracle, Pfizer and Wal-Mart. The paradox is a pestilence to which all these blue-chip, large capital companies have fallen victim.
The Double Cults don’t work now because they never did - the premises were false. Have a look at them again, and decide whether they are true or not.
1. The corporate economy exists to enrich its owners.
False: other parties are more significant - above all, the customers. No customers, no business...
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