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Innovation Toyota Motor Corp

Innovation - Toyota Motor Corp

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Title: Innovation - Toyota Motor Corp

Essay Details:

Subject: Technology

Author: Delores B

Date: October 27, 2012

Level: University

Grade: A

Length: 6 / 1508

Essay text:

Toyota is the first to introduce the breakthrough Hybrid car technology, capturing energy otherwise lost by coasting or braking to recharge the battery. Introduced in 1997, the innovation of the Prius design and the hybrid technology combined with a conventionally powered gas engine has lead the Prius to beat all three leading American car company sales the first quarter 2007, including its Japanese counterpart, Honda. This is the first time a foreign automobile company has done so. SO HOW DO THEY DO IT? In 1898, Sakichi Toyoda founded Japan’s first steam-powered loom, a handloom company. From its humble start Toyota Motors Corporation began as Toyota Automatic Loom Works...

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