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Also, only five years ago, most of the company revenues came from the consumer business but now 50% is commercial and the other 50% is from the consumer business.
In a three year time period the Graphic Communication Group yielded $3.6 billion in revenue, this business group did not exist in the company prior to 2003. This also proves pivotal efforts from Kodak to become a digital company. At the end of 2006, revenues in Consumer Digital Group were $4.7 billion. The Film Products Group where Kodak has done significant restructuring finished in 2006 with revenues of $2.3 billion. (from Kodak Annual Mtg...
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Common topics in this essay:
- Kodak
- CASE STUDY: EASTMAN KODAK COMPANY:
- EASTMAN KODAK : MEETING THE DIGITAL CHALLANGE
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- Kodak at the Digital Crossroads
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- Digital Dialogues:- Social Networks, Marketing And Consumer
- Consumer Surplus in the Digital Economy:
- How Can Kodak’s Ceo Use Digital Imaging To Revitalize The Company?
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