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Essay Details:
Essay text:
(Bateman, T., & Snell, S, 2007, cited in Wikipedia: CRM).
According to Turban, E., Leidner, D., McLean, E. & Wetherbe, J. (2006), CRM is basically a simple idea: Treat different customers differently because their needs differ and their value to the company may be different. (p. 318).
Knowledge Management
According to Turban, E., Leidner, D., McLean, E. & Wetherbe, J. (2006, p. 367-368):
Knowledge management is a process that helps organizations identity, select, organize, disseminate, and transfer important information and expertise that are part of the organization’s memory and that typically reside within the organization in an unstructured manner...
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Common topics in this essay:
- Ups And Information System
- INFORMATION SYSTEM
- If You Were James Gorman, The New Head Of Global Wealth Management, What Information Systems Would You Invest In? Why? Do You Think Morgan Stanley’S Plans For An Integrated Client Information System Are Worthwhile?
- Information System
- Information System
- Management Information System
- Management Information System
- The Technical System: Information, Information Technology, and Information Systems
- Accounting Information System
- How the Information Age Has Changed the Information Systems Industry
- INFORMATION SYSTEMS DEVELOPMENT PROCESS
- Information System
- Information system
- Information system
- PMI Information System
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