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Essay Details:
Essay text:
Advertisers, within the constraints of the law, use their thirty-second
commercials to target America's youth to be the decision-makers, convincing their parents
to buy the advertised toys, foods, drinks, clothes, and other products. Inherent in this
targeting, especially of the very young, are the advertisers; fostering the youth's loyalty to
brands, creating among the children a loss of individuality and self-sufficiency, denying
them the ability to explore and create but instead often encouraging poor health habits. The
children demanding advertiser's products are influencing economic hardships in many
families today...
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Common topics in this essay:
- Advertising Appeals
- advertising to children
- Children and the Media/Advertising
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