New Balance Shoes

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Pre-written Papers:

Title: New Balance Shoes

Essay Details:

Subject: Social Issues

Author: Dawn G

Date: January 27, 2013

Level: University

Grade: B

Length: 6 / 1661

Essay text:

(Bhat, 2005) New Balance started with a niche in developing accommodative foot orthotics and insoles to accommodate all kinds of foot issue and therefore when New Balance went into shoe manufacturing, they decided to take advantage of their expertise and cater to all foot-types by providing five different shoe widths in an industry where three was the standard. New Balance’s expertise was in manufacturing custom-made footwear for sportsmen and that soon became the primary business of the company, they were also known for their innovative designs with multiple widths selection providing both men and women more comfortably fitted shoes...

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