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Meanwhile they continue to spend millions on special effects and marketing geared to increase appeal to youth markets. While corporations spend millions on market research and advertising to create products and campaigns targeted at a youth demographic, they still deny their ability to influence youth. If this were true to fact, would NIKE continue spending millions every year on product development, marketing and advertising? Would McDonalds still be using cartoon like characters to sell hamburgers? Would music labels be increasing the level of violence and sexual content in the music geared towards the youth audience? Would liquor companies be using youth oriented activities in their advertising? Of course it works on influencing youth and its ideals advertising would not be a multi-billion dollar a year business...
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Common topics in this essay:
- media influence
- Media Influence
- Youth, Crime, and the Media
- Media On Youth
- Media Violence and the Effects on Youth
- Critical Analysis: Youth and the Media
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- Effects of media on Youth
- Mass media and adolescence: how mass media influence teens in their sexual behavior
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