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The concept is simple, eat at McDonalds and you will have more time to enjoy the company of your family. McDonald's image portrays that they are more than just food; it's one of the small pleasures that people around the world enjoy everyday! Around the world is right, McDonald's has over 9,500 restaurants in 45 countries and has a marketing budget that never been matched by any other single brand name. McDonald's spends more than $800 million dollars every year on marketing and promotion. Why spend so much money? Well, greater appeal to the "sweet spot" leads to an increase in customers, which in turn creates a larger profit...
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Common topics in this essay:
- Analysing McDonalds (fast food outlets) using the Porters 5 forces model – sometimes called the Competitive Forces model.
- Food Chains Response
- McDonald's vs. all other fast food on the planet- Do you know the difference?
- McDonald's: Serving fast food around the world
- Mcdonald's:Serving Fast Food Around The World
- Fast Food and Its Inability to be Healthy
- Pricing Strategies In Fast Food Chains
- obesity caused by fast food marketing
- Food Journal Analysis Week 1
- Healthy Fast Food
- What constitutes good customer service and makes a company in the fast food industry indispensable?
- Fast Food Chains in America
- Food Chains and Webs
- Fast Food vs. Home-made Food
- The Influence Of Advertising And Marketing To Children’S Food Choices And Diet
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