McDonald's Corporation

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Title: McDonald's Corporation

Essay Details:

Subject: Social Issues

Author: Margaret B

Date: July 22, 2014

Level: University

Grade: A

Length: 3 / 814

Essay text:

McDonald's restaurants, which offer toy promotions and often feature playgrounds, are especially popular with children. In 1948 brothers Dick and Mac McDonald remodeled their McDonald's drive-in restaurant in San Bernardino, California, creating the prototype for the modern fast-food restaurant. The menu was limited to nine items: hamburgers, cheeseburgers, three types of soft drinks, milk, coffee, potato chips, and pies. French fries and milkshakes were soon added. By focusing on efficient production and service, McDonald's cut the price of their hamburgers from 30 cents to 15 cents. By the mid-1950s the original McDonald's generated $350,000 a year in revenues...

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