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Real world examples of this impact will be provided to prove our point of view and the overall effect mass media has on popular culture.
Enculturation is defined as “the process by which an individual learns the traditional content of a culture and assimilates its practices and values.” (Merriam-Webster, 2007) Mass media is part of our everyday enculturation. The population is bombarded with popular culture by television, radio, advertisement, internet and every other imaginable form to help us determine our views of popular culture.
The impact of mass media on enculturation is so pervasive that our country is near information overload...
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