alcohol and advertising

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Title: alcohol and advertising

Essay Details:

Subject: Social Issues

Author: Angela S

Date: July 23, 2014

Level: University

Grade: A

Length: 3 / 640

Essay text:

They also argue that bans are not justified as advertising is concerned with promoting sales of individual brands and there is no evidence of a causal link between advertising and the overall level of alcohol consumption or the amount of alcohol related harm. The main arguments are that as well as promoting brands, advertising is also concerned with recruiting new drinkers and increasing sales among existing, and especially heavy consumers. (Fisher 22-24) Henry Saffer, a New York economist who focuses in alcohol research, assures that alcohol advertising is increasing traffic accidents and alcohol consumption...

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