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Essay text:
No experience in making food, limited capital for expansion and lack of resources.
O ? Expand Capital through new share issue, Expansion into newer markets such as pizzas, fish & chip etc.
T ? Difficult to compete on price, most competitors are large. Increasing competition from competitors bringing out new products
SWOT Analysis
S ? Well-motivated
W- Employees lack suitable skills, no knowledge for the market for cafes. No experience in making food, limited capital for expansion and lack of resources.
SWOT Analysis
S ? Well-motivated
W- Employees lack suitable skills, no knowledge for the market for cafes...
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