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It seems that the object of his work is to help people by finding out what works best for each individual. The article is divided into three stages that explore 1.) Creative Intelligence, 2.)The Investment Theory of Creativity and 3.)Creative Leadership. Sternberg discusses his approaches in his quest since 1979. I will attempt to give a brief but thorough summary of the article.
Creative Intelligence - Sternberg’s early attempts at measuring intelligence involved simple tests that demonstrated problem solving capabilities. He found this focus too narrow and added the elements of practical and creative thinking and developed what he called the “Triarchic Theory of Intelligence(Sternberg, 1984, 1985)”...
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