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One hundred and twenty University of Georgia students received one of the twelve different conditions, which consisted of one of the three group sizes matched with one of the four persuasion types. Significant differences were found. The participants in larger groups had slightly larger degrees of attitude change than the smaller groups. In comparing the type of persuasion tactics used, rationale had the overall highest degrees of attitude change. The results of this study suggest persuading group size does play a significant role in attitude change, with a positive correlation between, and the rationale tactic is the most effective of the persuasionary tactics...
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