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These stimulated desire rather than a year’s wage for an average worker. This prompted motorcycle manufacturer Zundapp to commission a low-cost car design from Dr. Ferdinand Porsche’s new design studio. The project did not get far, but a Porsche-designed NSU that reached that prototype stage in 1933 accurately foreshadowed the Volkswagen.
The idea of a people’s car appealed to Porsche, and it fascinated Adolf Hitler. When the Nazi Party came to power in 1933, one of his pet notions was the concept of motoring for the masses, and a meeting with Porsche was to be a meeting of minds. Once again Porsche was commissioned to design a popular car, and when the first ludicrously tight financial limits were relaxed he accepted the technical challenge...
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