The Subway Franchise

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Title: The Subway Franchise

Essay Details:

Subject: Miscellaneous

Author: Devon P

Date: December 5, 2011

Level: University

Grade: A

Length: 2 / 441

Essay text:

Peter Buck. With a $1000 loan from Buck, DeLuca opened Pete’s Super Submarine on August 28, 1965. One year later, he opened his second shop so customers would see him expanding and believe that he was successful. In an effort to increase visibility to customers, he shortened the name to Subway and introduced the bright yellow logo. The first Subway franchise opened in Wallingford, Connecticut in 1974. The initial franchise fee is $10,000 for a moderate cost store. By the time you add in the $7,500 leasehold improvements, the $2.500 equipment lease security deposit, the $3,000 operating inventory, and the other costs the total investment for a moderate cost store is roughly $104,500...

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