Subliminal Ads

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Title: Subliminal Ads

Essay Details:

Subject: Miscellaneous

Author: Sara R

Date: September 20, 2014

Level: University

Grade: A

Length: 3 / 634

Essay text:

Consumers spend more than $50 million each year on subliminal self-help products (Journal of Advertising Research, reported by Dennis Love, Sacramento Bee, 9-14-2000). A place called Hynotictapes.com offers a wide array of such tapes developed by James H. Schmelter, a hypnotherapist with an MBA and self-proclaimed expertise in synergistic science. If Schmelter's stuff is not to your liking, try Mindwriter Subliminals... A Breakthrough In Human Reprogramming. It is true that we can perceive things even though we are not conscious of perceiving them. However, for those who put messages in tapes and then record music over the messages so that the messages are drowned out by the music or other sounds, it might be useful to remember that if the messages are drowned out by other sounds, the only perceptions one can have are of the sounds drowning out the messages...

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