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In a study carried out by Hamilton and Gifford (1976) they divided their participants into two groups with a disproportionate number of participants in the first group. The participants were then informed of a number of desirable and undesirable behaviours. It was found that despite the fact that members of both groups were just as likely to engage in undesirable activities an ‘illusionary correlation’ of the smaller group meant that a far higher number of these activities was perceived. Schaller and Maass (1989) found that this illusionary correlation would occur for positive as well as negative traits, although not when the perceived negative trait was perceived to be associated with the in-group, only with the out-group...
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