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Because, in doing so, we can figure out some inquiries that will lead to recommendations:
1 ?V If customer satisfaction is going doing, why in the Exhibit 7, exactly the same items which are pointed out in the Exhibit 10 as key attributes in creating customer satisfaction, have performed well over time? For instance, cleanliness is the first item in Exhibit 10 and, according to Exhibit 7, Starbucks has improved this point over time.
Legendary Service, which is scored positively when a store creates a good enough experience for customers to inspire the customer to return, is according to Exhibit 7 also increasing its percentage of four and five stars, which means, higher quality service for customers...
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