Schwab

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Title: Schwab

Essay Details:

Subject: Miscellaneous

Author: Elena D

Date: April 13, 2012

Level: University

Grade: B

Length: 2 / 340

Essay text:

The online brokerage service resulted in savings of over $100 million annually. With such intense growth Schwab continue to invest in technology by acquiring CyberTrader, which had software that "provided an easy-to-use, point-and-click advance-execution platform" to facilitate online trading. To grow the business Schwab not only relies on technology for service efficiency, and as a cost reduction. In 2000 Schwab was vigilant over the changing demographics, particularly the baby boomers generation that was coming of age. Schwab recognized the affluence of this segment, as well as its investing needs...

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