s g cowen case

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Title: s g cowen case

Essay Details:

Subject: Miscellaneous

Author: Anne D

Date: February 24, 2016

Level:

Grade: A

Length: 4 / 908

Essay text:

See the references at end of this case study for a full citation. ________________________________________ Company Profile Southwest Airlines is the fifth largest airline company in America, operating more than 2,100 flights per day and carrying over 44 million passengers a year to 50 different cities all over the United States. Southwest boasts the best on-time record, best baggage handling, and fewest customer complaints in the airline industry and won the industry's Triple Crown award for Best Airline five times in a row from 1992-96. It was founded on a belief that the short-haul passenger ? and especially the business frequent flyer passenger ? was not been adequately served by existing airlines...

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