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Public relations (PR) is a term that has a multitude of definitions any of which are correct depending on the type of industry or service a company provides. The purpose of this paper will be to develop a personal definition by comparing and contrasting definitions from three different sources. Furthermore, an explanation will be provided explaining why many different definitions exist.
Public Relations Definitions
The assigned readings for this course define PR as a process that involves a variety of programs designed to promote and subsequently protect a company's image or its individual products or services (Seitel, 2004)...
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