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Profitability And Creditworthiness Analysis For

Profitability and Creditworthiness Analysis for the Southwest Airlines

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Title: Profitability and Creditworthiness Analysis for the Southwest Airlines

Essay Details:

Subject: Miscellaneous

Author: Karen S

Date: December 21, 2013

Level: University

Grade: B

Length: 6 / 1555

Essay text:

Three levels of ROE ratios assess Southwest Airlines' strengths and weaknesses, operating results and growth potential. These ratios are used to measure how efficiently the assets are being used to generate net income and sales. The ratios also allow comparison of the profitability of Southwest Airlines to that of similar airlines within the industry. Southwest Airlines is known for their cost- cutting ideology. One of Southwest's primary competitive strengths is its low operating costs. Southwest has the lowest costs, adjusted for stage length, on a seat mile basis, of all the major airlines. Among the factors that contribute to its low cost structure are a single aircraft...

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