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Essay Details:
Essay text:
It was necessary for company to built its brand name and influence people by its name. The company also had different foreign player with it within short time. But McDonalds was focused and changed its product as per Indian taste.
Buyers/supplier power:
The initial cost of the product was high so only it has few customer who would visit its franchise. But with time it started minimizing its price and targeting children as their main customer. The company has its own centralized kitchen in every area so that it maintain same standard of quality and service of food. The company deals with one supplier for raw materials so that it reflects in product...
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