netflix

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Title: netflix

Essay Details:

Subject: Miscellaneous

Author: Steffanie N

Date: August 17, 2016

Level: University

Grade: A

Length: 2 / 497

Essay text:

This goal is to be achieved by Netflix providing expansive selection of DVDs, an easy way to choose movies, fast free delivery and create customer value by eliminating hassle involved in choosing, renting and returning movies. Netflix has different rivals like Blockbuster, Movie Gallery and other online movie providers. Therefore Netflix has to choose a competitive advantage which is distinctive from its rivals. For them to gain their position in the market they have put the customer as first priority by offering hassle free services. Netflix prices are relatively lower as compared to its rivals and in addition to the low prices they offer a large variety of plans and movies creating more choices to the consumer...

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