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The biggest example that I can think of that can be rhetorically criticized is the preparation that the members of the sanitarium did so that they could present their first ads to Mr. Drucker and Associates.
Rhetoric is defined as "giving a prepared, persuasive speech." When Emory and his friends found out that they were to give presentations to Mr. Drucker, they started formulating a plan, which can be classified under the Neo-Aristotelian style of rhetorical criticism. Their main goal was to persuade the producers of the products that their message would be effective in catching the public's attention, thus boosting sales...
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