Marvel and Toy Biz

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Title: Marvel and Toy Biz

Essay Details:

Subject: Miscellaneous

Author:

Date: May 25, 2016

Level: University

Grade: A

Length: 2 / 352

Essay text:

That, in fact, was exactly what investor/raider Carl Icahn was seeking in his reorganization plan for Marvel. He was so sure he could have the toy contract terminated that he bet upwards of $200 million of his money, and that of closely allied investors, by purchasing Marvel bonds at distress prices. It was exactly the prospect of losing their sweetheart agreement which made ToyBiz owners Isaac Perlmutter and Avi Arad passionately committed to purchasing Marvel. ToyBiz was almost completely dependent on its Marvel license for its survival, so there was no way they could give up on this deal. That is why Perlmutter arranged his own financing group, and ultimately bid over $400 million for Marvel...

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