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(New strategy alignment in multinational corporations. (Nov 2005))
Senior executives of an organization normally accomplish strategic planning. Strategic planning involves issues of major organizational goal setting, organizational values definition, long-term survival, competitive strategy, growth, and stocks/shares/funds planning. These senior level executives define the foundation, rules, and values of the company for all members of the organization to embrace and lead the company with. Strategic planning specifically entails the senior executives seeking the input of the middle level and frontline management to form a top-level plan that contains the proper information and buy-in of all levels of management within the organization...
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