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Specifically, they have linked the Web-site to their ES9000 mainframe enabling customers to get their own specific contract pricing. The closest any competitors have come is storing a customer's shipping information. The result was $67 Million in sales last year. That doesn't come close to an Internet only retailer like Amazon.com, but it is a phenomenal success for Depot's first year in the Internet market. Increased sales revenue is not the only benefit that this marketing plan has reaped. A new level of efficiency has also been reached.
The leading benefit that has created such efficiency is the number of customer orders that Depot does not have to:
1...
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