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Essay text:
In order to achieve the customer satisfaction, most hotels tiring there best to serve their customer need. In this report we have two hotels which are the Four Seasons Hotel and Mandarin Oriental hotel. Each one of them provide a high quality services including luxury rooms, luxury food, a business man need and organizing the wedding occasions. Before that, Moreover, we are going through the strategies, such as branding, market segmentation and product positioning. In addition to that, we also examine the growth area and the industry profile. Moreover, we are going to examine the financial performance of both of the hotels and we are going to see what the future of hotels industry is?
BRIEF HISTORY AND PROFILE:
The Four Seasons Hotels
The Four Seasons Hotels is a Canadian based company that was started in 1960 by Isadore Sharp, the current chairman and CEO...
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