Creative Brief sample

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Title: Creative Brief sample

Essay Details:

Subject: Miscellaneous

Author: Joseph P

Date: April 4, 2013

Level: University

Grade: B

Length: 2 / 534

Essay text:

Additionally, EntertainXYZ would like to promote additional capabilities including print and interactive identity campaigns. The exisiting web site is a brochure site with outdated content and client list. Immediate goals include advancing marketing and promotion of the company via the site at Promax, the industry's major showcase tradeshow. In addition, a significant goal is to recreate the site so it is scalable and easy to update. Long-term, the EntertainXYZ site will be a tool and a resource for clients and company - with the eventual build out of a client communication area and a corporate Intranet...

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