Chupa Chups

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Title: Chupa Chups

Essay Details:

Subject: Miscellaneous

Author:

Date: July 13, 2017

Level: University

Grade: A

Length: 2 / 441

Essay text:

Bernat felt that at that time, sweets were not designed with the main consumers—children—in mind. Shopkeepers were instructed to place the lollipops near the cash register within reach of children's hands, instead of the traditional placement behind the counter. A giant Chupa Chups lollipop for saleThe Chupa Chups company was a success. Within five years Bernat's sweets were being sold at 300,000 outlets. When the candy was first created, the lolly sticks were made of wood but they switched to plastic sticks as a result of the Spanish wood shortage. After the end of the Francisco Franco dictatorship (1939–1975), the self-funded private company went international...

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