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However, most manufacturers still continued to have adversarial relationships with their suppliers. Suppliers where picked on the basis of price through a competitive bidding process, and had little or none influence on the manufacturers design process. The relationships where limited to short ? term contracts, with no agreement of further cooperation beyond the set period.
Automobile manufacturer Chrysler realized that in order to obtain even greater benefits from their supplier arrangements, the suppliers had to be involved in the production design. To manage this Chrysler Corporation had to alter the nature of the relationship with their suppliers...
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