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That day her companies stock closed at $ 12.25 a share a 36 % jump. (www.forbes.com) Therefore as one asks the question; as a CEO did Martha Stewart handle the indictment responsibly; you could easily argue that at least on that day she did. She made her shareholders a bunch of money. Isn't that the bottom-line, isn't that what a CEO is supposed to do? If you take Martha Stewarts's actions from when she got indicted to the day she walked out of prison and ask the same question again you will find out the answer is yes and no. Now I'm not trying to ride the fence here but I will take this question and ask it again and again in chronological order and you will start to notice "a tale of two Marthas" as she goes from saving her skin to trying to save her company...
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Common topics in this essay:
- Martha Stewart
- Martha Stewart Brand Dilution
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- Martha Stewart Questionnaire
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