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Add to this that TCI, the country's largest cable provider, is now the third largest shareholder in the corporation through its stake in Turner.
These new organizations have the ability to control and promote a product from multiple angles. However, the size doesn't tell the whole story. A greater measure of the level of competition comes in terms of market share and the barrier for new companies to enter the industry. While the current trend seems to be toward both vertical and horizontal integration, there are possible reasons for the trend to reverse itself. Because of the financial risk involved with new, large-scale ventures, companies that compete in one market find themselves in partnerships elsewhere...
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