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Examining A Business Failure

Examining A Business Failure

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Title: Examining A Business Failure

Essay Details:

Subject: History

Author: Yvonne W

Date: August 15, 2015

Level: University

Grade: A

Length: 4 / 1009

Essay text:

McMahon was and still is President of the World Wrestling Entertainment (WWE). He has successfully taken a product and marketed it worldwide. His primary demographic is 12-24yr olds but WWE has hooked a much broader crowd. The irony in the success is the wrestling matches are scripted and a winner is pre-determined. The fans, though they know this, don’t seem to care. After all, it’s called WWE. In 2000, Mr. McMahon set his sights on buying the Canadian Football League but was thwarted when the governors of the CFL didn’t support the buyout. Thus, the XFL was born as a joint venture between the XFL and NBC...

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