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Target, on the other hand, appears to concentrate on the customer that has more expendable income. This can be seen both in the price and quality difference of similar product items between the two stores. WalMart tends to have both lower quality and lower priced items than Target. For example, WalMart's advertising is known for their "roll-back" items. Target advertising appears to concentrate on a younger, hipper audience. Another way that both stores look to target customers can be seen in the type of in-store restaurant offered. Here again, demographics comes into play, as for example, most WalMarts have a MacDonald's and most Targets have a Starbucks...
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Common topics in this essay:
- Metropol Base-Fort Security Group
- segmentation of customer base
- THE REALITY CUSTOMER BASE
- Target vs Walmart
- Walmart Target Groups
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- Targeted advertising: Perpetuating division in American society?
- WalMart and Target
- Effects of Society classes connection b/t To Kill a Mocking bird, The importance of being earnest and In the shadow of evil
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- Walmart Vs Target
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