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This shows that many Americans respond very well to ads that contain sexual references.
In Britney Spear’s new fragrance commercial, it shows her and a guy walking down the hall and they both go to their own room. Then it shows two scenes. One of the scenes show the guy sitting on his bed and the other scene shows Britney on her bed. Then they both started thinking about sex, and it shows a few short scenes of them having sex and exposing some of Britney’s body. This is all happening in their mind and then at the end, the product is shown. To the consumer, the commercial tells them, “If I buy this fragrance, maybe I’ll get lucky with the guys and make them think about having sex with me...
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