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Women spent and average of $5.4 billion on shoes last year while men spent only a measly $5.1 billion. As we sit here and watch the sales of men's shoes slowly deflate, women are out there commanding more buying power, spending more money on clothing and accessories than ever before and OBVIOUSLEY buying tons of shoes from everywhere BUT Nike, it seems. The fact that we are not taking advantage of this perfect opportunity is UNBELIEVEABLE!
This is a new age and time, women are out there looking for new opportunities and taking charge, what better way to give them a feeling of empowerment and control then to give Nike a whole new fresh outlook on how we view women's clothing...
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