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Use this model only as a guide when developing the business plan for your business.
After having worked through this Business Planning guide you should be able to:
• Understand the role of the business plan.
• List several reasons for developing a business plan.
• Identify sources where you can get help in developing a business plan.
• Identify the type of information to include in the business plan.
• Prepare an outline for a business plan.
THE BUSINESS PLAN – What It Includes
What goes in a business plan?
The body of the business plan can be divided into four distinct sections:
• The description of the business
• The marketing plan
• The financial management plan
• The management plan...
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