Imc

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Title: Imc

Essay Details:

Subject: English

Author: John M

Date: July 23, 2017

Level: University

Grade: A

Length: 2 / 491

Essay text:

Urban areas account for 80% of total sale and 40% is from low priced sachet. The major players in the shampoo market are Unilevers, P&G, Garnier, Loreal, Dabur and a host of regional players. ITC is a recent entrant in this category. Though store selling accounts for the bulk of sales there are direct sales by Avon, Amway, Oriflame and others. Additionally, there are a large number of local companies who have positioned themselves in the herbal space. Z Corp Z Corp is a multinational behemoth headquartered in Florida, USA. It is a market leader in certain personal care products and its range includes hair care, skincare & colour cosmetics...

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