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Women have always been looked at as someone who cares for the children, cooks the food, cleans the house, washes clothes, and stays home. Even in today's society women are still looked at as objects or portraying particular roles. Advertisements have always had a particularly powerful impact on reinforcing our gender-role attitudes, values, perceptions, beliefs and behaviors.
If you look at ads from the 1920's until the 1950's women are largely portrayed as some one who doesn't work but stays home with the children and cleans. But as time goes on and women gain more rights and liberties, the way they are used in advertisements also takes another direction...
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