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Advertising Propaganda

Advertising Propaganda

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Title: Advertising Propaganda

Essay Details:

Subject: English

Author:

Date: April 10, 2015

Level: University

Grade: A

Length: 3 / 716

Essay text:

How can a company stand out? Many use testimonials! Slogans like, “The Answer for acne,” and “Skin you want, now!” make it almost a definite choice to solve all one facial woes. People tend to always take word of mouth advice rather than from the salesman. Testimonials take their approach from this concept. Someone just like you and with clearer skin resulting from the use of their product makes it more appealing. Because people have gotten wise to the fact that most testimonials are done by paid actors, ads sometimes include the phrases, “not paid actors,” and “real people.” I must admit, we have been swayed by these types of advertisements, but the testimonial method is not the only technique used by the Proactiv Company...

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