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Essay text:
Z-Wing as the number one provider must look at ways to keep its competitive edge, over its strongest competitor, Janssen with 47 percent of the market share.
Z-Wing is looking to upgrade its current fleet by adding additional seats so they can accommodate more passengers, developing a smaller long ?haul jet that accommodate its customers needs. Z-Wing also has a product which offers Internet, intranet, and broadband service to its customers and flight personnel.
Z-Wing as it strives to remain number one in its industry, will implement a Customer Relationships Management (CRM) system that will enhance the customer experience and assist the organization in developing accurate sales and marketing plans for future growth...
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