You Tube & Google

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Pre-written Papers:

Title: You Tube & Google

Essay Details:

Subject: Business

Author: Louise D

Date: August 18, 2015

Level: University

Grade: B

Length: 8 / 2180

Essay text:

Google's interest in the video-sharing site, ironically, also has a lot to do with its belief in the staying power of conventional broadcast television and cable. It's important in watching Google (Charts) never to forget that it makes just about all its money from advertising. The fact that its role in advertising keeps growing is what, in turn, keeps its stock in the stratosphere, thus giving it the $128 billion market capitalization which enabled it to purchase YouTube with stock. Current Issue Subscribe to Fortune Many writers recently pointed to the obvious opportunity for a Google-owned YouTube to profit from placing video ads next to the 100 million video streams that YouTube claims users view there each month...

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