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Lawrence Sports clearly has some obstacles and opportunities that other corporations have experienced and have been able to turn to an advantage. Benchmarking can be accomplished through review of firms and also with examination of leaders (University of Phoenix, Unknown). Using the information related to each area of opportunity will allow Lawrence Sports the ability to use research to improve the prognosis of the cash management strategy. These topics include a) working capital strategies to prepare for long-term opportunities, b) purpose of cash budgeting, c) cash flow analysis, d) best practices in working capital management, e) risks and opportunities of working capital strategies and f) ethical implications of competing working capital alternatives...

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