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German media company Bertelsmann sells books and music to online Chinese consumers. And Amazon owns a majority share of Joyo.com Ltd., a British Virgin Islands-based firm with an established online retail site in China.
A significant component of a country’s e-readiness score is its ability to support a retail ecommerce environment. This is calculated by the level of internet connectivity and technology infrastructure in a particular market. Share of retail commerce conducted on the internet, logistics support and online payment systems are also ingredients of the equation, as well as the legal and policy atmosphere and the availability of ecommerce technical support and tools...
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