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Essay text:
The objective of the case is to determine whether or not Whirlpool Corporation should adopt a planned ERP project in Europe – project Atlantic.
Whirlpool & Project Atlantic
Whirlpool is worldwide leader in the home appliances industry, with a 13% share of Europe’s market. Whirlpool Europe manufactured products based on sales budgets or forecasts and then held them as finished goods inventory. Whirlpool Europe operations were carried through a discrete/disparate stand alone systems, localized to meet individual plant, distribution centers, or sales offices business process. In essence Whirlpool was not operating on global common business processes, with transparent flow of information across business units which was often inconsistent, irreconcilable and required redundant work to achieve goals...
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