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A great marketing tool is the "taste test." The taste test helps the customer decide which product is better for them. They also have numerous commercials on television. Television makes the consumer desire to go out and buy a soda. Both Pepsi and Coca-Cola also hire famous people to enjoy and promote their products on television and radio commercials.
Another great example is McDonald's. They have commercials enticing the children to come and play and they offer toys in there meals. This marketing tool gives the children a reason to want to go there and eat. They also hire famous people to enjoy and promote their food on commercials...
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