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Competitors are growing 2-5 times faster than Wal-Mart. Public image is poor, law suits fill the media front, and company growth seems stunted.
General Environment
Political-legal segment
Wal-Mart has been plagued by political problems affecting its ability to attract new customers. For example, some cities have erected laws preventing building of new stores. Trade, health care, the environment, discrimination, and worker wage disputes have also been at the forefront of the legal issues for Wal-Mart. This segment has a major impact on its retail sales because of the publicity generated. With legal barrier preventing expansion and growth stunted by poor public image from all the lawsuits, Wal-Mart’s decrease in growth rate can be attributed to the political-legal segment...
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